Digital Transformation Strategies

This course is designed for business leaders, managers, and decision-makers who are involved in or leading digital transformation initiatives. It is particularly suited for executives in industries such as finance, healthcare, manufacturing, retail, and technology. Professionals responsible for shaping organizational strategies, leading change management, and implementing technology-driven transformations will benefit from the course. This includes senior managers, IT leaders, innovation officers, and strategic planners.

Day 1: Business Leadership in the Digital Era

• Technology Leadership: How leaders use technology to drive innovation and success.
• Digital Leadership Challenges: Key challenges and case studies from digital transformations.
• Three Dimensions of Digital Leadership: Strategy, culture, and execution’s role in digital success.
• Customer Needs in the Digital Era: Evolving customer expectations and digital-first engagement.
• Digital Skills by Industry: Essential digital competencies across industries and their impact on outcomes.

Day 2: Technology-Enabled Disruptions

• Technological Disruptions: Key trends like AI, automation, and blockchain reshaping industries.
• Mobile & Cloud Computing: The role of mobile and cloud in business transformation.
• Big Data & Analytics: Leveraging data for decision-making and growth.
• Failure to Adapt: Case studies of companies that missed disruptive opportunities.
• Responding to Disruption: Identifying and reacting to industry-specific disruptions.

Day 3: Online Business Models

• Internet Business Models: How digital platforms are transforming business operations.
• e-Commerce Models: B2B, B2C, C2C, and more, with case studies.
• Digital Goods Companies: Business models of companies like Spotify, Netflix, and Amazon.
• Strategic Alignment: Aligning digital transformation strategies with business goals.
• Overcoming ICT Barriers: Addressing obstacles to digital adoption and leadership’s role.

Day 4: Information Capabilities for Competitive Advantage

• Competitive Advantages: Comparing traditional vs. digital strategies.
• IT’s Role in Value Chains: How IT provides visibility and improves decision-making.
• Digital Leadership in Companies: IT strategies behind the success of Amazon and Walmart.
• Designing Efficient Supply Chains: Using digital tools to optimize costs and operations

Day 5: Social Networks & Enterprise 2.0

• Social Media Use: Leveraging social media for business growth and customer engagement.
• Internet of Things (IoT): Exploring IoT’s role in digital transformation.
• IT for Collaboration: How IT tools enable better communication and decision-making.
• Debates on Technologies: Group discussions on implementing new digital tools in business.